The link below will take you to a business site that has created a very interesting approach to selling cars. The owners have incorporated web technology informatively and the result for the consumer is a very entertaining and exceptionally detailed experience when shopping for a Chicago Cars Direct used vehicle.
By using You Tube videos to provide a ten minute overview (including the road test) of a vehicle from their relatively small inventory, the potential buyer comes away with a far better knowledge of the product than what is typically gained when visiting a used car lot. The presenter (salesman) is affable and portrays the vehicle in a manner that conveys a true love of automobiles. You watch the video feeling that a great amount of care went into selecting that particular car for their inventory.
I found the site to be quite intriguing; however, I can't attest to the efficacy of this business since I don't know anyone who has purchased a vehicle from Chicago Cars Direct. Check it out and see what you think.
http://www.chicagocarsdirect.com/web/inventory?sold=0
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